About the AWC Magazine - Issue 191 Download

ISSUE TEASER:

Before 1991, the use of rope descent equipment for window cleaning and other work at heights applications in the US was, for the most part, considered illegal. The International Window Cleaning Association (IWCA) Safety Director Stefan Bright reviews all the updates and new regulations since the 1990s.

Clearly Holdings Inc's Michael J Draper is here to talk about '5 Around Marketing.' Clearly, it's a marketing technique that apparently works wonders if followed correctly. Draper answers why it works, why do it, and what to do if you come across some problems or unexpected obstacles while implementing the strategy.

AWC contributor Curt Kempton notes that people talk less and less face-to-face and more through their phones and computers. According to Fast Company, 70 percent of people online expect a company website to include a self-service application. Kempton shares why that is beneficial to both the customer and the company.

ISSUE HIGHLIGHTS:

• Read unbiased and uncut reviews of the Gutter Tool
• Learn about the benefits of continuing your education
• The risks and rewards of entrepreneurship
• A firefighter and former day trader are interviewed