About the AWC Magazine Collector's Edition - Issue 4

ISSUE TEASER:

Top-condition copies of the 4th edition of AWC Magazine are available right here at WCR! This 1980's artifact is an essential piece of the puzzle for the window cleaner building a collection. Not only is it chock-full of timeless window cleaning advice, but it is also the original copy printed over 30 years ago.

This issue begins with 7 steps to lessening or avoiding pain altogether when coping with bursitis. Bursitis is the inflammation of the bursa, which is located in the knee, elbow, or shoulder. For window cleaners, usually, it is the shoulder that is most affected because of the damp towels thrown over them while working all day, causing dampness and making the shoulder cold and vulnerable to injury. Window cleaners know that, over time, their work can be hard on the body, and can suffer from this kind of shoulder pain. Luckily, John Baxter lists the tips here, from regular weight conditioning to strengthening your muscles and tendons, avoiding awkward cleaning positions, and keeping your shoulders warm.

Advertising mogul Judy Suval talks about how word of mouth and referrals are the most effective method for getting your name out there and building your business up. Public service announcements, poster distribution, and newspaper advertising are also recommended by Judy to bring in customers.

ISSUE HIGHLIGHTS:

• An interview with head of J. Racenstein & Company, Inc.
• Publisher's Corner with Richard Fabry
• Coping with Bursitis: How to feel better!